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Lecture: “Marketing Is (Not) Evil”

Of interest

  • Date: 02/22/2017
  • Location: Madrid

The Aristos Campus Mundus PhD Programme in Business and Territorial Competitiveness, Innovation and Sustainability will be holding a lecture on Marketing Is (Not) Evil: How a Well-Intentioned Field Fails, Succeeds, and Can Do Better, by professors Dawn Lerman and Luke Kachersky from the Center for Positive Marketing at Fordham University.

It will be held on Wednesday, 22 February, at 12:30 at Comillas Pontifical University, Room P. García Polavieja (Alberto Aguilera, 23).

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